The Telugu actor initiated the challenge exclusively on Moj and has seen participation from names like Hina Khan, Daisy Shah, Riyaz Aly, Aadil Khan and more

From trending choreographies to crazy transitions, lip syncing to groovy edits, everyone has participated in at least one! What proved to be a golden year for trends and challenges led Moj to become the leading trendsetter in the country. No stranger to being a groundbreaker, Vijay Deverakonda, the ultimate heartthrob himself, has now set the Internet ablaze by introducing #SpinMeOnMoj Challenge and has made the whole nation spin round and round with him!

The challenge required users to do some real spins with their head, shoulder and body and copy the moves of the actor and make the best possible transition. With over 510,000+ user generated content pouring in for the challenge, the hashtag #SpinMeOnMoj saw 134,000+ creators participating. The #SpinMeOnMoj Challenge raked in a colossal 7.3 Bn+ video plays till date making it a roaring success for the brand.

The challenge has seen massive participation on their platform from creators as well as eminent celebrities like Hina Khan and Daisy Shah. Adding to the virality, influencers such as Riyaz Aly, Chinki Minki, Aadil Khan, Sameer Mark, Mohak Narang and Divya Upadhyay have also spun around, making this challenge bigger.

Catering to over 160 Mn+ Monthly Active Users, Moj has managed to maneuver and lead the rise of vertical videos. With its Bharat first philosophy, the platform has amassed a loyal and ever growing community of content creators to become a trailblazing force in the short video spectrum.